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EmblemHealth Study Finds that the Healthcare Industry Needs to Do More to Educate Consumers on Value-Based Care

October 12, 2021PRNewswireNo CommentsPRNewswirePatient Engagement & Access,Patient Outreach & Communications

EmblemHealth, one of the nation’s largest nonprofit health insurers, released its findings today in a national survey of what Value-Based Care means to patients and consumers. The national study found that only one in four consumers are aware of the term “Value-Based Care,” and of those, only a quarter can define it accurately. These results are a call to action for healthcare professionals and policy leaders.

“Our findings show that it is crucial for health care leaders to improve communications around the purpose and benefits of Value-Based Care,” said Karen Ignagni, EmblemHealth President and CEO. “Now is the time for health plans, clinicians, and policymakers to bring clarity, communication, and understanding of consumer familiarity with this language.”

Value-Based Care has been actively discussed within the health care industry. EmblemHealth’s study, meanwhile, sought to focus on patients and better understand their perspectives. It looked to understand whether patients who could benefit from the model are sufficiently aware of it. Additionally, the study asked if increased awareness of Value-Based Care influences patients’ perceptions of their physicians, health plan, and even their own health. It also asked whether consumers want to learn about Value-Based Care, and if so, how. Nearly 1,000 consumers across the country ages 18+ were surveyed in the study, including a nationally representative sample across sex, age, and region.

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: healthcare education, Patient Education, Patient Engagement, patient outreach, patients, Survey, value-based care, vbc

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