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Well-intentioned programs that aim to improve population health and social determinants of health sometimes don’t take off as health plans intend. While member adoption may not meet expectations, the lessons learned from these instances are valuable and inform future ideas.
A panel of health insurance executives discussed this topic during a session at the Becker’s Payer Issues Virtual Summit Aug. 3. The panel included Talya Schwartz, MD, president and CEO of MetroPlus Health Plan; Eric Galvin, president of ConnectiCare; and John Bulger, DO, CMO of Geisinger Health Plan. Morgan Haefner, editor at Becker’s Healthcare, moderated the panel.
Here is an excerpt from the conversation, lightly edited for clarity…